"The finest words in the world are only vain sounds, if you cannot understand them." Anatole France knew a thing or two about podcasts, that’s for sure! Your content is important indeed, but the quality of your sound deserves at least as much care; a poor sound could be detrimental to your audience’s understanding and their experience as a whole. Let's talk about microphones!
You only have one chance to make a good first impression, not to mention the fact that it is the visual aspect of your podcast that will influence the listener, before the auditory side comes into play. Your artwork should appeal to the audience and incite them to listen to your podcast; this is why the visual impact is as important as the quality of your sound and equipment.
Including audio samples, whether by way of songs or sound effects, can give rhythm and sonic depth to your show but can also help you create your own "touch" and stand out from the pack. Good news: there are free solutions to achieve this.
AIFF, AAC, WMA, OGG: there are as many audio formats as there are uses. The good news is that you won’t have to analyze all the solutions and their characteristics to find the right format, as there are mainly two options for podcasters: WAV and MP3.
The bond you will establish with your audience will be based on the content of your podcast. It is important to think about the opening and closing of your episodes carefully. The introduction should incite the listener to stay with you, while the conclusion should make a good lasting impression so that they end up subscribing to your shows. Do not forget the golden rule of show business: leave the audience wanting more. This is often why your favorite bands open a concert with an upbeat song, while saving their biggest hit for the encore.
Podcasting is not only about having the right tone and voice. Do not overlook graphic design (for the cover) and communication (on social media). Being a skillful writer is also a great quality to have as a podcaster; or at the very least showing how much you care about the written presentation of your episodes. If you want to reach as many people as possible, you should always choose your words wisely.
If your microphone costs you an arm and a leg, don’t worry: you can find free good-quality podcast editing software. Take Audacity for instance. Countless podcasters now use it as a reference for recording and editing. Countless is an open-source and user-friendly application software. It’s no wonder beginners love it.
Podcasting is like a relationship: you have to keep the flame alive over time. The bond you share with your listeners is not only based on your posting episodes online on a regular basis. During the week(s) leading to your next episode, there are various social medias you can use to keep in touch with your audience and even try to reach new fans. Twitter and Instagram are obviously on top.
What should you do to make your podcast successful? How can you reach new listeners? How can you increase your visibility? This is what most podcasters wonder; there is no magic spell but here are a few tips that might help you grow your audience.
If you want to record a podcast with friends or interview people you cannot meet physically, don’t worry! Remote recording is a thing; it is even what drives some of the most popular podcasts. Let’s have a look at the software, processes and tips that may be useful.
Sound quality is crucial for a podcast. You may wonder: what do the best editors do to get closer to perfection? In this article, Morgan, a sound specialist and the Studio Module founder, tries to provide you with an answer. Here are the life-changing pro tips of a composer, sound designer and sound engineer!
Editing a podcast is as easy as building an Ikea table… only if you use the right tools! You can go for a free software of course, such as Audacity or GarageBand, but charged software packages are usually more user-friendly and effective, so you would rather invest a bit of money to save time and gain comfort.
There is no doubt that podcasting is a media channel that not only is here to stay but is growing quickly. In the last ten years, online listening has doubled and the audience growth is speeding up. If you have something to say, creating a podcast is not so difficult. The challenge is to let your audience know that you are here. In this post, Vlad Falin from Costofincome.com will give you a couple of ideas that you can implement to get the ball rolling!