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How to analyze Google Patents to improve your SEO Skills - S01E34

Season 1, episode 59
22 min / Published

Scientific papers, studies, patents, and any knowledge shared about Search Engine.
Optimization is interesting.

However, there are different types of sources, more or less reliable. For example, I don’t value a Ranking Factors Study by an SEO like a publication from Stanford University or Google Labs.

There is no doubt about the value of Bill Slawski’s work on his blog
https://www.seobythesea.com/ or the treasures inside https://research.google/pubs/

There is tons of doubt when it comes to the SEO who analyzed a million URLs and found the secret of how to rank #1 on Google. 

The same goes for SEO, which tells you how to increase your
traffic by 257% in less than 30 days. 

The problem is elsewhere.
It’s about how YOU use this data, how you absorb this knowledge? How are you able to sort out the BS from the legit information?
These studies, patents, or scientific papers will make you a better Search Engine Optimizer if you use them right. When you know how to take in the information and use it effectively in your work, it’s like magic. Suddenly, you got it. You know how and what to feed Google. 

When I started in 2004, we didn’t have anything to figure out how to get results. We figured it out along the way by sharing what worked and didn’t. It might be hard to imagine the Internet without this abundance of knowledge. There is too much. Since SEO didn’t exist before, you couldn’t find a resource that will help you understand. You had to grab breadcrumbs where you could and assemble the puzzle on your own. Nowadays, there is so much information about SEO that it’s complicated to know the good stuff from the useless crap. SEO Conspiracy was born from this fact. I wanted to sort out the mess, sharing my truth about Google, Search Engine Optimization and Digital Marketing in general.


The program of the SEO Conspiracy Podcast is the following:


Monday ➡ SEO Myth-busting with my exclusive co-host, the one and only Dixon Jones; 


Tuesday ➡ Your fix of Alternative SEO News. I'm reviewing every important news about the Search/Digital Marketing industry from the week before;


Wednesday ➡ SEO Stories. With or without a guest, I will take the time to dissects Search Engine Optimization and Digital Marketing topics;


Thursday ➡ this day is reserved to talk about Semantic SEO and my strategy called the Topical Mesh. In a series of 52 videos, I lay out the complete plan. This is the most advanced free SEO tutorial in the World;


Friday ➡ Q&A. I have tons of questions in stock, asked by my students and clients. 

To start off the series, I will dig into this pool of SEO and Digital  Marketing related questions.

To continue the series, please contact me (contact info in the about page on the Youtube channel) or via social medias (links below). Ask me any questions. My answer will be 100% BS Free Guaranteed or your money back (just kidding, I'm giving out everything for free);


Week-ends ➡ and/or sometimes during the week, live sessions will take place. Among other ideas, I will be performing live SEO audits.


I want to help you achieve better results; I don't want to hold back anything. 

I've always been known to lay it all out like it is.


There is way too much BS talk in the SEO industry.

Let's cut throughout the noise to have a real conversation.


Thank you very much for watching

Laurent Bourrelly




Laurent's Stuff :







Dixon's Stuff: 






SEO Conspiracy Social Media  :

- Facebook: https://www.facebook.com/seoconspiracy/

- Instagram: https://www.instagram.com/seoconspiracy/

- Twitter: https://twitter.com/seoconspiracy


#SEO #Google #DigitalMarketing

  • seo conspiracy with dixon jones
  • seoconspiracy
  • google
  • searchengineoptimization
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This episode is part of the SEO Myth busting series
Every Monday, we debunk an SEO Myth like Duplicate Content, Domain Authority, Google Ranking Factors, etc.
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