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Starbucks : le succès d'une stratégie commerciale grâce à l'intégration du digital_2024

Comment Starbucks a révolutionné sa stratégie commerciale en embrassant l'ère digitale.

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4 min / Published

Dans cet épisode, nous plongeons dans la transformation numérique de Starbucks, le géant mondial du café. Découvrez comment cette enseigne emblématique a révolutionné sa stratégie commerciale en embrassant l'ère digitale.

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This episode is part of the Stratégies commerciales series
Talis Podcast Learning
A podcast by TALIS DIGITAL LEARNING
Une série de podcast learning par Talis
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